Our Mission

Hardcore Values facilitates values discovery and alignment for people and organizations. We help people determine what is important so that they can make more authentic decisions and find more fulfillment in life. We also help organizations utilize values to facilitate incredible employee experiences and company cultures. 

"You're not hardcore unless you live hardcore." - Jack Black

People: Find Your Values, Find Your Place

Your values inform your decision making every day, affecting your relationships, work, recreation… basically every facet of your life. The key to a fulfilling life lies in consciously considering your core values when you make decisions, but that's also the hard to learn to do.

Once you know your guiding principles, you should seek out organizations where those core beliefs are a top priority. Working with individuals who share your core values will bring greater fulfillment and increased productivity. 

Organizations: Share Your Values, Find Your People

The principles that guide your organization should be non-negotiable. An organization's values are the principles that everyone is continually evaluated on. Company's should focus on these principles when assessing candidates, especially for leadership roles.

Once you've made your values explicit, you will be sure to attract individuals who will excel in your culture. 

What are Core Values?

Principles are the fundamental propositions that make up your belief system. The principles that inform your decisions are your values. Your core values are your inner truths that take precedence when your belief system, desires, knowledge, or actions seem to be at odds with each other.

In other words, your core values are the most fundamental propositions in your belief system: the ones that have the highest priority when making decisions.